Hello, dear SEMrush Blog readers!Today, we have with us Simon Penson, the founder and MD of Zazzle Media, a content-led digital marketing agency based in the UK. Simon is an accomplished content marketing specialist with ten years of media experience, as well as a former journalist and an editor.This interview was inspired by Simon’s new e-book Content Marketing Campaign Planning eBook – a comprehensive guide that can answer a lot of questions.But new knowledge gives rise to new questions.
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